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Selling
Whether you are planning to sell your home in
the next few months or just studying up for that
eventuality, there is no time like now to prepare. If
buying a house seems complicated, selling involves
even more responsibilities and expenses. Having the
right agents makes all the difference.
Check out what our clients are saying about us on
our home page by clicking here.
Here are some common steps to selling your
home:
1. Prepare Your Home for Sale
Well before you are ready to plant that “For
Sale” sign in your front yard, there is work to be
done to prepare your home for sale.
Remember how keen your eye was to every small detail
and defect in the houses you saw as a buyer? Now
that door to your bedroom that never quite closed
properly or that leaky faucet that you never got
around to fixing will be seen by a potential buyer
with that same keen eye.
Start making the obvious repairs today – even if you
do not plan to sell until a year from now. These
repairs can cost money and take time. Plus fixing it
now will allow you to enjoy the results before it is
time to move out.
If you plan on doing some improvements before the
sale, the best place to start is where the buyers
start: at your curb. Potential buyers base a large
part of their decision on a property’s “curb
appeal,” so make yours say something positive. That
means a tidy front yard, a house with well-painted
trim, a tidy driveway and a clear, welcoming
entryway.
Inside, the biggest return on your investment
is typically improvements to the kitchen,
followed closely by improvements to the master
bedroom and bathroom. If you are making these improvements shortly
before selling the house, consider painting and
decorating the rooms in neutral colors, the most
appealing choice to the greatest number of potential
buyers.
Inside and outside, start reducing the clutter. When
it comes time to show your home, less will mean
more. Potential buyers do not want to see how your
closets overflow with clothes, how every room feels
cramped with furniture, or how the yard is difficult
to maneuver with that rusty swing set in the way. So
downsize now; it not only will make the preparation
for showing your home easier, it also will make
packing for your move faster.
It is also a good idea to involve us at this
stage in the sale. Let us advise you on what repairs will likely yield the most
bang for your buck. It is our job to take as much guesswork out of your sales
equation as possible.
2. Find a Real Estate Professional...That's
were WE come in...
If you have been through the home-buying
process, you already know how complicated the real
estate business can be. While you can opt to sell
your home yourself, it can be time-consuming and
often not worth the money saved on commissions. In
fact, statistics show that involving REALTORS®
like us in the sale will get more for your house.
Fortunately, you have come to the right place. Feel
free to call us anytime with any questions. We cannot
wait to meet with you and discuss all of the things
we can do to sell your home. We do
everything to assure a stress free real estate
transaction, including: finding a qualified buyer
for the highest market price in the quickest, most
convenient timeline.
Not all real
estate practitioners are REALTORS® like us. The term REALTOR® is a registered
trademark that identifies a real estate professional who is a member of the
NATIONAL ASSOCIATION of REALTORS® and subscribes to its strict Code of Ethics.
We are strong believers in this designation and are proud to be members.
Here are a few of many reasons why it pays to work with us:
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CLIENT SERVICE.
As far as we are concerned,
nothing is more important than client service. When working with our
team, YOU are the top priority. We feel that you should not have to wait
on us for anything--especially to return a phone call or email. We pride
ourselves on making sure that you are comfortable with all phases of the
transaction. This includes paperwork, processes, risks, as well as
rewards. We are not comfortable unless you are and we will never
pressure you to do something that you are not comfortable doing. Buying
or selling a home can be very stressful. We like to take on the hard
work and stress while you enjoy the rewards.
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You
will have an expert to guide you through the process.
Buying or selling a home typically requires disclosure forms, inspection
reports, mortgage documents, insurance policies, deeds, and multi-page
settlement statements. As knowledgeable experts, we will help you
prepare the best deal and avoid delays or costly mistakes.
Negotiating real estate deals can be very
time consuming, complicated, as well as confusing. Having professionals
like us on your side makes a tremendous difference and give you a
competitive edge.
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Get
objective information and opinions.
We can provide local community information on utilities, zoning,
schools, and more. We will also be able to provide objective information
about each property. As professionals, we will be able to help you
answer these two important questions: Will the property provide the
environment I want for a home or investment? Second, will the property
have resale value when I am ready to sell?
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Find the best property out there.
Sometimes the property you
are seeking is available but not actively advertised in the market, and
it will take some investigation by professionals like us to find it. We
pride ourselves on giving 110% to our clients to help them find the best
property for them. We use all of the latest tools and technology
available to streamline the process and make it as stress-free as
possible.
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Benefit from our negotiating experience.
There are many facets of a
real estate transaction and almost everything is negotiable, including
but not limited to; price, financing, terms, date of possession, and
inclusion or exclusion of repairs, furnishings, or equipment. In
addition, we do our best to structure our deals so that we have plenty
of time to complete the appropriate inspections and investigations of
the property before you are bound to complete the purchase. We will also
do our best to ensure that you get a comprehensive home warranty
package.
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Property marketing power.
Real estate doesn’t sell
due to advertising alone. In fact, a large share of real estate sales
comes as the result of a practitioner’s contacts through previous
clients, referrals, friends, and family. When a property is marketed
with the help of REALTORS® like us, you do not have to allow strangers
into your home. We will generally prescreen and accompany qualified
prospects through your property.
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Real estate has its own language.
If you don’t know a CMA from a PUD, you can understand why it’s
important to work with a professional who is immersed in the industry
and knows the real estate language.
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We
have done it before.
Most people buy and sell only a few homes in a lifetime, usually with
quite a few years in between each purchase. And even if you have done it
before, laws and regulations change. REALTORS® like us, on the other
hand, handle hundreds of real estate transactions over the course of
their career. Having an expert on your side is critical.
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Buying and selling is emotional.
A home often symbolizes family, rest, and security — it’s not just four
walls and a roof. Because of this, home buying and selling can be an
emotional undertaking. And for most people, a home is the biggest
purchase they’ll ever make. Having a concerned, but objective, third
party helps you stay focused on both the emotional and financial issues
most important to you. We want the best for you and are here to help you
get it.
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Ethical treatment.
Every member of the NATIONAL ASSOCIATION of REALTORS® makes a commitment
to adhere to a strict Code of Ethics, which is based on professionalism
and protection of the public. As a client of a REALTOR® like us, you
can expect honest and ethical treatment in all transaction-related
matters. It is mandatory for REALTORS® to take the Code of Ethics
orientation and we are also required to complete a refresher course
every four years.
3. Get Your Paperwork Together
After you sign the Listing Agreement
with us we will need a few documents from you to
prepare your home for sale. Among the things we
will likely need to see are:
• Pay-off Notice: A letter to the lender stating
intention to payoff the mortgage (if applicable). • Assessments or Easements: If there
is a tax
assessment or easement on the property, documents
stating such will have to be included in the
purchase contract. • Property Taxes: Proof of property taxes paid.
These can usually be obtained on-line.
You will want to make it clear now which items in the
home you want to take with you – the heirloom
chandelier in the dining room, the washer and dryer
set you just bought last month – and which can stay
behind as part of the home sale. W can help show you
which items you should put away or replace before
your house goes on the market.
4. Price Your Home
There are a number of factors that will
affect the success of your home sale. They include:
location of the home, interest rates, economic
conditions, time of year, condition of the home,
marketing the home, terms of the sale and
accessibility to the home.
Some of these are not within
our control, or yours. such as the location of the home, interest rates, economic
conditions. The other factors are items that we will
want to discuss with you to determine what would benefit the
sale of this property most.
For example, marketing your property in more
innovative ways, such as on an Internet site like
this one, may broaden the pool of potential buyers.
And
pricing the home properly can make a huge difference
in whether a house is snapped up within the first
several weeks of listing or sits on the market for
more than a year.
To price a home properly we will
study the local market, research comparable
properties and consider current market conditions.
This is where the “comparative marketing analysis”
will come in handy as a place to start. Other things
that we will consider are:
• Your competition: Are there many properties just
like yours for sale in your area right now? • Listing prices: What are other properties like
yours listing for? • Selling prices: What are other properties like
yours selling for?
Based on these findings, we have the experience to
help you price your property at the right price for
a sale that benefits you.
5. Market Your Home
Products that sell well usually have a good
marketing strategy. The same can be said for your
home. We have a proven market strategy that
outperforms our competition. Yard signs and print and newspaper ads are typical
marketing strategies, but we go way beyond those. We employ customized marketing
plans for all of our sales that achieve truly outstanding results. This is one
of many things that separate us from other agents.
6. Prepare Your Home for Showing
Now that we have decided on the
market price and how to market your home now
there is little time left to get your house ready for
visitors.
Now is the time to put on the finishing touches,
just like that quick housecleaning you do before
company comes over for dinner.
Outside: Keep your lawn trimmed, the rose bushes
pruned, the weeds tamed. Put away the garden hose
and the tools. Make sure the bulbs in your home’s
exterior lighting fixtures are all in working order.
Be vigilant about removing flyers, handouts and
newspapers left on your front doorstep or driveway.
Inside: Brighten the rooms by opening the drapes,
turning on the lights, cleaning the windows. Clear
the clutter on the kitchen counter, bathroom sink,
coffee table and couches. Make all the beds. Clean
all your bathroom and kitchen fixtures. Do a quick
vacuuming of the entire house, being sure to catch
any cobwebs in the corners along the ceiling.
Ensure that the bathrooms smell fresh and clean and take out the garbage.
If you have pets, find a safe place to keep them
during a house showing: in the garage, in the
basement or better yet, at a friend’s house.
Now leave the work to us. Try to be away from home
during a showing, but if you happen to be home when
the potential buyers arrive, greet them at the door
then politely excuse yourself. Make yourself scarce
or go take a walk. It is MUCH easier for a buyer to
picture himself or herself living in the house when
you are not there. This is your home’s time to shine.
7. Respond to an Offer
Depending on market conditions,
we may
receive one or more offers for your property from
interested buyers. Each offer will include
the proposed offer price, proposed closing date,
proposed move-in date, financing, and contingencies
that may include an appraisal or sale of the buyers’
current home. Let us help you sort through the
variables to determine whether you should accept,
counter-offer or reject the offer.
If there are multiple offers, each offer will be
presented to you in the order registered. You do not
need to decide anything until after you have seen all
the offers. If you do accept or counter more than
one offer, you are required to establish an order of
precedence noting which is the primary offer,
followed by the backups in order. This will help you
avoid selling the house to more than one buyer.
8. Start shopping for you new home
Now that an offer has been accepted and a deal
is pending, you should be working with us to find your next property, if you
have not already done so.
9. Complete Escrow and Close
Once you have accepted an offer to buy your
house, expect to make your house available to a
housing inspector, a termite inspector, an appraiser
and other inspectors. After seeing the results of
the inspections, the buyer may request additional
work to be completed before purchase, such as repairing
a damaged roof or fixing a leaky faucet. We will
work together to determine whether to comply with
the buyer’s request or risk losing the offer.
During this flurry of activity, try to keep your
home in show condition. The deal has not closed and
still may fall through, which may mean showing your
home to more potential buyers.
In the meantime, the buyer will work with a lender
to secure a loan for the purchase, unless it is a
cash offer. When the buyer
has written loan approval, a closing date can be
set. We will continue to market your home even after
you have accepted an offer. Backup offers are important in case the buyer is
unable to obtain a loan, etc.
There will be a final walk-through before all
signatures are collected and the deal considered
done. The buyer will go room by room to check that
everything is in working condition and, if you had
agreed to do so, any additional work requested after
inspection has been completed.
Now you can prepare for your own move, notify your
utility companies of the date to transfer your
account to a new address and start packing.
Congratulations, we have sold your home!
Ready to put your home on the market? Call us
at 818.LVTMGRN (818.588.6476) or click here to contact us.
Having the right agents makes all the difference.
Check out what our clients are saying about us on
our home page by clicking here.
We ALWAYS return phone calls and emails promptly!
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